AUP student taking a photo of the Seine during Orientation.

Spring 2025

Netherlands Eco-Tech Trilogy: Environment, Strategy & Aesthetics

Thursday, March 20, 2025 - 08:00 to Sunday, March 23, 2025 - 20:00

Led by Professors Robert Earhart & Albert Cath

BA5019 Consulting Methods
BA5055 NGO & Mission-based Management
BA5061 Sustainability Management
BA5071 Strategic Management
BA4080 Strategic Management: A Global Persp.
BA3012  Business Ethics & CSR
SC1020 Environmental Science
SC2050 Climate Change

On this study trip, we will visit three leading ‘eco-tech’ cities in the Netherlands to explore the latest strategies in ecological and ethical management, branding, sustainability, and explore the related aesthetic, economic and cultural impacts. Rotterdam is the largest port in Europe and a vibrant city, emphasizing innovative approaches to sustainability, energy efficiency, and eco-friendly practices. Eindhoven is considered the Dutch version of Silicon Valley, with many global firms headquartered there. Delft is a living museum of Dutch history and culture, and home to the  world-renowned Delft University of Technology. Visiting all of these locations, we will explore new tactics for solving complex and urgent societal challenges through innovative, and ethically-relevant strategies, while discovering the aesthetic expression of these approaches.


Trip cost: €760
Includes round-trip transportation to the destination, hotel accommodations with breakfast, a group meal, local visits, professors’ trip costs, and VAT


Last day to register/cancel: January 19, 2025 • Late cancelation fee: Full cost of the trip
Payment for study trips must be made no later than January 31 for the Spring 2025 semester. Any concerns in this regard should be addressed to the Cultural Program Office and Student Accounting Services.